Digital Sales Business Analyst

Company: American Honda Motor Co Inc
Location: Torrance
Posted on: November 18, 2023

Job Description:

What Makes a Honda, is Who makes a Honda
Honda -has a clear vision for the future, and it's a joyful one. - We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals. -
-At our core is innovation. Honda is constantly innovating and developing solutions to drive our business with record success. - We strive to be a company that serves as a source of "power" that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential. To this end, Honda strives to realize "the joy and freedom of mobility" by developing new technologies and an innovative approach to achieve a "zero environmental footprint."
We are looking for qualified individuals with diverse backgrounds, experiences, continuous improvement values, and a strong work ethic to join our team.
If your goals and values align with Honda's, we want you to join our team to Bring the Future!

About this Position:
The Digital Sales Platform Business Analyst, part of the CX ADR Transformation department, coordinates with key stakeholders, and executes evidence-based analysis across the enterprise to improve customer experience. Taking a strategic view of the digital selling platform across the entire customer purchase journey, they will help with analysis and implementation of industry leading digital selling programs. - The result will be a digital sales roadmap and near- term implementation plans. - The position will design and analyze data, meet with key internal and external stakeholders and work with team leadership to optimize the purchase journey. Specifically, the Digital Selling Platform Business Analyst will be responsible for:

• - - - - - - - - - - - Assist in developing KPIs and lead the analysis of digital selling data to expand the digital selling process to reach and retain an industry leading position.
  
• - - - - - - - - - - - Generate, communicate, and identify continual improvement opportunities for digital selling that inform prescriptive business decisions and marketing strategies.
  
• - - - - - - - - - - - Support the Sales, Marketing and AHFC business units to identify strategic opportunities for customer purchase experience improvement by leveraging insights from multiple internal feedback listening posts. -
  
• - - - - - - - - - - - Support Sales, Marketing and CX with establishing, generating, and tracking platform KPIs to ensure the impact to customer experience and the business can be quantified.
  
• - - - - - - - - - - - Present complex findings to internal and external stakeholders in a clear and concise manner.
  
• - - - - - - - - - - - Work with platform vendors and suppliers to implement refinements toward platform goals.
  -Responsibilities include:
  
• - - - - - - Support the digital selling platform -
  o - - Key team member to scale digital selling optimization across the enterprise and specific business units.
  o - - Partner with the key groups including Sales, Marketing, AHFC, Service to improve the process that will drive customer purchase experience enhancement.
  o - - Develop and implement platform plans to achieve team goals and objectives.
  o - - Support best platform practices in support of the objective of establishing and maintaining an industry leading digital selling capability.
  
• - - - - - - Manage platform vendor and supplier functionality:
  o - - Work with the digital sales platform vendor (Tekion) to develop a feature and release roadmap that achieve business objectives.
  o - - Work with project suppliers (e.g., trade, forms, DMS, Etc.) to increase functionality necessary for optimal customer and dealer experience.
  o - - Develop, and promote internal KPI measurements to support the organization achieve high standards on collecting customer feedback.
  o - - Support the enterprise implementation of all AHM VoC programs throughout the project lifecycle - e.g. design, prototype, report, process mapping, training, etc
  
• - - - - - - Reporting and presentations:
  o - - Working with team leadership and senior leaders to promote digital selling activity to fulfill team mission.Who we are seeking:
  We are looking for qualified people and diverse background and experiences, open minds, and a disciplined work ethic, to bring the future to Honda.
  -Required Work Experience:
  
• - - - - - - - 5-7 years in some combination of relevant digital or offline project work
  -Required Education:
  
• - - - - - - B.S. in Business, Computer Science, or other related field
  Desired skills:
  
• - - - - - - Strong communications skills, storytelling, utilize data analysis to drive business improvement
  
• - - - - - - Experience working with dealers to improve business process and customer experience
  
• - - - - - - Experience in automotive projects and/or industry
  
• - - - - - - Knowledge of agile, ideally SAFe
  
• - - - - - - Demonstrated strong collaborative, leadership, and interpersonal skills. Able to interact with diverse stakeholders across the organization
  
• - - - - - - Demonstrated strategic decision-making mindset
  What differentiates Honda and makes us an employer of choice?
  -Total Rewards:
  
• - - - Competitive base salary $64,480 - $92,400
  

Keywords: American Honda Motor Co Inc, Torrance , Digital Sales Business Analyst, Professions , Torrance, California