Enterprise Social Media Specialist
Company: Honda Motor Co., Ltd.
Location: Torrance
Posted on: November 17, 2023
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Job Description:
Job Description - Enterprise Social Media Specialist (55100000B)
Job Number: American Honda Motor Co What Makes a Honda, is Who
Makes a Honda Honda -has a clear vision for the future, and it's a
joyful one. We are looking for individuals with the skills,
courage, persistence, and dreams that will help us reach our
future-focused goals. - At our core is innovation. Honda is
constantly innovating and developing solutions to drive our
business with record success. We strive to be a company that serves
as a source of "power" that supports people around the world who
are trying to do things based on their own initiative and that
helps people expand their own potential. To this end, Honda strives
to realize "the joy and freedom of mobility" by developing new
technologies and an innovative approach to achieve a "zero
environmental footprint." We are looking for qualified individuals
with diverse backgrounds, experiences, continuous improvement
values, and a strong work ethic to join our team. If your goals and
values align with Honda's, we want you to join our team to Bring
the Future! About this Position: As the Enterprise Social Media Sr.
Strategist, you will be responsible for helping to develop and
implement a comprehensive social media governance strategy for the
complex organization. Your role will involve ensuring that the
company's US social media activities align with its overall goals,
values, and industry regulations. You will work closely with
cross-functional teams to establish best practices and guidelines
for social media use throughout the organization. The Social Media
team is seeking a highly motivated and detail-oriented marketing
and communications professional to serve as the company's
Enterprise Social Media Specialist. In this role, you will be
responsible for developing and implementing enterprise-wide
strategies for Honda's complex business to help strengthen the
relationship Honda has with its current and future customers,
associates, and other key stakeholders. Responsibilities include: -
Create a tiered strategy to support the social media marketing
needs of 17+ Honda groups, Business Units, and subsidiaries -
Identify departments in need of significant social support and
partner closely to provide cornerstone strategy, content
development consultation, and quantitate analysis - Oversee the
full enterprise-level editorial calendar, including unique content
for both organic and paid programming - Service as final approver
of all planned posts, ensuring adherence to most current
best-in-class and brand guidelines (e.g. accessibility adherences,
tone of voice) - Conduct quarterly analysis on interdepartmental
content performance, provide insights and recommendations for
optimization - Lead strategy for cross-platform security and
privacy practices, working with each department to analyze their
setups and drive implementation - Perform quarterly audits ensuring
all security protocols are adhered to and refreshed with each
platform update - Partner with Enterprise Social Media Sr.
Strategist to build out executive and employee advocacy programs
tied to major product launches, corporate initiatives, and
marketing campaigns - Manage individual executive editorial
calendars, ensuring all planning ladders up to business goals and
utilizes best-in-class content strategies - Lead performance
analysis and provide key insights to optimize new content and
positioning Who we are seeking: We are looking for qualified people
and diverse backgrounds and experiences, open minds, and a
disciplined work ethic, to bring the future to Honda. Required Work
Experience: --- 3-4 years of experience in social media or similar
roles Required Education: - BA / BS in marketing, communications,
or related work experience Desired skills: - Proficient in social
media platform native insights and capabilities - Proficiency in
social media content apps such as Canva and native platform
capabilities - Autonomous, highly motivated and goal-oriented -
Organized with strong attention to detail - A knowledge of social
media management tools a plus (Sprout Social, social listening
tools, brand reputation tools, etc.) - Experience working in a
regulated industry a plus What differentiates Honda and makes us an
employer of choice? Total Rewards: - Competitive base salary $
64,480 - $ 92,400
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Keywords: Honda Motor Co., Ltd., Torrance , Enterprise Social Media Specialist, Advertising , Torrance, California
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